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Visit Stan JamesEstablished in 1973 Stan James is primarily an online/telephone bookmaker, although there are currently 65 Stan James betting shops in the UK. In 2007 Stan James bought the Betdirect bookmaking company and followed by purchasing in 2008. They were voted the 3rd most popular online bookmaker in 2009 by odds comparison site Odds Checker.


A no nonsense very clear design with every option on view. Very simple navigation and an absolutely huge selection of sports to bet on. Situated on the top left of screen is an in-play diary consisting of all the live TV action for the week ahead which is a priceless piece of kit to use in conjunction with our site.


Live streaming: At Stan James they offer live streaming on events that they cover over a range of sports. You can also watch any UK or Irish horse race on your PC .

Live match centre: A great page which includes a calendar containing the dates and times of live football matches being covered by their live betting service.

Live scores: Click the live score link and you will get a complete page of all current and soon to start events. Scores are updated in real time so you can keep track of all your selections results as well as looking at league tables and stats which can help towards choosing a bet. You can also personalise your scores page by choosing to see only your selected matches.

Live commentary: A live commentary service of all UK and Irish horse racing.

Sport statistics: A fantastic way of forming an opinion and making your selection in the sporting event of your choice. Compare teams results, players, current form, head to head results, league tables, team statistics. The depth of this service has to be seen to be believed… It covers every sport imaginable !

Price formats

Fraction, decimal, US.

Payment methods

Debit: Visa, Maestro, Solo, Laser

Credit: Visa, Mastercard

Others: Skrill, Neteller, Paysafe card, bankers draft, money order, personal cheque.

Customer service

24/7 help via telephone or live internet chat. We have always found Stan James staff to be very helpful and courteous. Email response is very quick.


Stan James are currently offering £150 in free bets for new customers. Once an account has been opened there are more great offers for members such as:

Daily booster: Every day from 10 am they offer a special price on a sporting event taking place on that particular day and offer higher odds.

Happy hour: Every Saturday Stan James offer an industry best price on a selected popular choice horse between 11am-12pm.

Best odds guaranteed: If you take a price on any horse running in the UK or Ireland and it your bet wins at a bigger price than you took, Stan James will pay you at the increased odds!


Stan James are very competitive with their prices, which quite often makes them an industry leader on many events. They have particularly good prices on football and tennis markets.

Why bet at Stan James?

Stan James are at the forefront of online sports betting. They are the pioneers of in-play betting and have some of the best live sport betting options aside from just who will win an event. If you are a tennis fan then this site is a must. You can bet on each individual game of the match, will a certain game go to deuce?, tie-break betting and much more.

Live football also features a number of dedicated in-play options such as next goal, last team to score, and result after 75 minutes but to name a few. Stan James have a great customer satisfaction ethic, rewarding existing customers as well as new customers with deposit bonuses and free bets.

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